Experience-based brand personality as a source of value co-creation : the case of Lofoten
Per Ivar Seljeseth Artikkel Engelsk
*0011241227 *008160428s2015 xx# 000 0 eng *019 $bk *08230$a338.4791 *100 $aSeljeseth, Per Ivar$4aut$uUniversitetet i Nordland, Handelshøgskolen i Bodø, Bodø$_145895000 *245 $aExperience-based brand personality as a source of value co-creation$bthe case of Lofoten *300 $aS. [48]-61 *500 $aHeftet har tittelen: Innovation and value creation in experience-based tourism *500 $aVitenskapelig artikkel *5208 $aInneholder sammendrag *650 $aMerkevarer$2norart$_14443600 *650 $aturisme$2norart$_14672000 *650 $aturister$9nor$2norart$_131056800 *651 $aLofoten$_12494100 *653 $abrand personality$9eng$_145895100 *653 $aco-creation$9eng$_145895200 *653 $adestination branding$9eng$_145895300 *653 $aexperience value$9eng$_145895400 *700 $aKorneliussen, Tor$4aut$uUniversitetet i Nordland, Handelshøgskolen i Bodø, Bodø$_130520800 *773 $tScandinavian journal of hospitality and tourism$gVol. 15, suppl. 1 (2015)$x1502-2250$w(NO-LaBS)560215(tnr) *8564 $uhttps://doi.org/10.1080/15022250.2015.1069065 *999 $z1600594865$anorart:1600594865 ^