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*24500$aReadings in marketing management :$bfrom the European journal of marketing$cedited by Gordon E. Greenley, David Shipley
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*650 7$aMarkedsføring$0(NO-TrBIB)HUME07755$2humord$_185513100
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*7001 $aShipley, David$0(NO-TrBIB)90583676$_26374600
*7300 $aEuropean journal of marketing$0(NO-TrBIB)90583677$_26374700
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