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*080  $a658.8.012.4$2UDC Medium edition
*24500$aMarketing management$cRichard P. Bagozzi ... [et al.]
*260  $aUpper Saddle River, N.J.$bPrentice Hall$cc1998
*300  $aXXII, 718 s.
*650 0$aMarketing$xManagement$_16460300
*653  $amarkedsføring$amarkedsføringsledelse$_80822600
*7001 $aBagozzi, Richard P.$0(NO-TrBIB)90399293$_42336600
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